Class Project

The problem from the brief in a nutshell: Foot Locker sales are suffering, with many in-person stores closing. The brand needs a campaign centered around emphasizing top quality experiences at physical stores.

The solution in a nutshell: Game Starts Here. Our audience's physical and shoe game can begin at Foot Locker, with a revamped store experience complete with a new Testing Zone to try out new sneakers and many new custom shoe options in-store.

These are a set of static ads I created as part of our Game Starts Here deliverables.